Are you already fly-dining?

Today it was announced fly-dining will become popular among rich Europeans in the coming years. Fly-dining means that you pick a restaurant, invite a couple of business friends, get on a plane (preferably your own) and head of to the restaurant some thousands miles away.

The news was among the conclusions in the Centurion Living Index 2008 of American Express, that rich consumers want new forms of exclusivity As some business women may know, the Centurion is an exclusive black credit card, the ultimate bling according to some, which you need to use frequently to be able to keep it. The card is known to get you into the most exclusive clubs and restaurants without reservation.

It follows from the above that the credit crunch does not seem to affect wealthy and good earning business people. This in turn means that there are ample opportunities to start a business which target to this group.

Co-Founder and of Marketing Director Louise Wachtmeister saw this trend some time ago by starting the online community asmallworld.com. By positioning itself as a private online community, designed for those who already have strong connections with one another, they managed to attract 320,000 members globally and a lot of press attention.

There are also various retail concept targeting to the good earning business women, such as net a porter of Natalie Massanet.

In the meantime we are wondering which restaurants will make the top 10 restaurants most known for fly-dining? Restaurants in St-Tropez, Bilbao, New York, Stkt. Moritz and Tokyo? We will see how soon Nina Zagat (or www.iens.nl) will come up with that list?