Fabulously40.com
New social networking sites that only target a niche market are launching daily. Today we came across a social networking site targeted to women over 40… called Fabulously40.
The website, founded in 2006 by CEO Yana Berlin, provides information, resources and community on family, lifestyle, love, career, beauty and health to “help women unleash their hidden creativity and rediscover their true identities as they enter their fifth decade of life.”
It has a traffic rank of 62,042 at Alexa.com, while 55% of its visitors come from the US and the remaining from native English speaking countries. However, it seems that only the last couple of months the audience consisting of sophisticated, mature women in their 40s and beyond have started to find the website.
Although many women may feel attracted to the idea behind the website, they also have to know that some women are on the website because, according to the testimonials “they find it a great tool for use on my journey back to myself,” and some women seek chats with other women “on similar life experiences“.
The website is mainly based on user generated content form its members (still free!) and ready for million of users.
Business women may find the work and entrepreneurship articles -from an inspirational point of view- and worthwile.
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