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And the winner of our #140conf Media Sponsor VIP Ticket is:….Twittersphere Enterprise
Earlier this week, we announced that we would be giving away one Media Sponsor VIP ticket to one of our readers, for the opportunity to attend Jeff Pulver’s first 140 Characters Conference, (of which The NextWomen is a media sponsor, together with O’Reilly’s and Mashable) all about…Twitter!
We asked to submit an article on Twitter. The winning article is from Natasha Friis Saxberg or @nfsaxberg, and she just hopped on a plane to New York. This is the article:
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Twittersphere Enterprise
While some might still be exploring Twitter as an individual wondering what the fuzz is all about, others have taken Twitter to another level, identifying Twitters extensive cooperate potential. But how can 140 characters revolutionize a company – well it can in at least 140 ways! Twitter is nothing and everything – it is exactly what you make of it.
Though Twitter is often mentioned in relation to marketing & PR, this is just a corner of the potential that can be exploited. Since marketing and PR demands participation in order to be effective, it is not necessarily the most straight forward approach to cooperate value.
Create value in your enterprise from Twitter
You can use Twitter in various areas, depending on which value and goal you want to achieve, such as customer support, user driven innovation, product launches, process optimization, customer and market analysis etc. As an enterprise it is important to consider Twitter as any other effort to accomplish strategic goals, so measure the effect to prove the results. There are already lots of examples on companies that have unfolded their processes to endorse a 140 character transformation. This model gives an idea on where to use Twitter, depending on your approach, task and goals:
Commercial Examples on Twitter
Set forth below are a few of the numerous examples on how brilliantly Twitter can be used for different purposes, by different parties. And whether you are a politician, chief executive, celebrity, gardener, student or working with customer support – Twitter has its eligibility. The only limit to Twitter is the limit of your imagination, because Twitter is not only a tool, it plays an essential role in the fundamental change of our online social behavior, allowing us to jump into the stream and connect with anyone, anywhere while evolving every second.
Recruiting example (picture 1), Customer support example (picture 2+3)
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[...] With 20 hours notice I won a ticket to The 140 Characters Conference in New York, for writing an article about Twittersphere for the The Next Women that was the media sponsor for the event. Since I had never been to NYC my [...]
[...] Everyone in the Twittersphere was talking about this event, and thanks to an article I wrote for The Next Women, I won a ticket and was lucky – to be a part of [...]