Art Project: dresscode of social groupes in Exactitudes

London city girls

London city girls

European Director of TED, Bruno Giussani, points us to “Exactitudes“, a truly amazing art project about similarities in the dress codes of different social groups. Take a look at the dress code of Babes, Formers, Ghoullies, Women in Charitas (Rotterdam) and London City Girls (see photo) and many more social groups.

(How would the dresscode be of TheNextWomen or Femal Internet Heroes?)

Book: The Chic Entrepreneur

It is chic to be an female entrepreneur

It is chic to be a female entrepreneur

Whether you want to run your business in high heels, or take your business to a higher level, the Chic Entrepreneur is a great start.  The book, with a title that resonates with many women, describes how to succeed in style. It is written by the businessduo Elizabeth Gordon and Leanna Adams. Elizabeth is an entrepreneur and founder of Flourishing Business, Leanna is a PR specialist for that same company. Both are advocates of a female approach to building and growing business. Read more

Book: Get organized guide for busy women

Women with a busy life style may want to be guided by the Get organized guide for busy women. The guide is the written format of the GOPACK® system. It is a step by step guide to become an organized person by making your environment organized.  The guide’s mission is to get users to fill their home (and workspace) with the things they love and cherish and nothing else. Read more

book: the princessa

Do you want to be Machiavelli, or Machiavella? by Harriet Rubin

Harriet Rubin's bookA prince, according to Machiavelli, is a man among men, a canny fighter, who takes what he wants out of life. The prince represents honour, whereas the notion of ‘princess’ has been a term of derision.  Until now.

As Harriet Rubin puts forward in her book, ‘The Princessa, Machiavelli for women’, a princessa is the woman among women. Someone who understands that the ally of loving is fierce, that confrontation is the ally of peace and that bravery is the alley of  vulnerability.

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Personalized books: Ustarnovels

Being the star in your own novel. It’s reading with a twist. It’s the latest in a range of ‘personalized’ services that the internet offers. The business idea of co-founder Katie Olver won the 2006 Start-up Award for business plan of the year, before the company was even in business.

Ustar novels and books, a UK company founded in 2007, is an online business that allows people to create and buy personalized books. If the buyer provides up to twenty-six personal details such as names, features and traits, the company will create a romance novel featuring the buyer on every page.

ustar novels Read more

Book: Nice girls don’t get the corner office

While I was waiting on my transfer flight from Stockholm to Sundsvall, I bought this book:

Louis P. Frenkel“Nice girls don’t get the corner office, Unconscious mistakes women make that sabotage their careers”, by Lois P. Frankel, an internationally recognized expert in the filed of workplace behavior and the empowerment of women.  

It seems a well-chosen title given the facts that women earn 72% of the salaries their male counterparts earn, while they work twice as hard, and given that only 7% of the largest companies in the Netherlands are headed by women.

This book is coaching women how to get ahead in business and in their career, but is especially interesting in its discussion of the unconscious mistakes that women make in their careers, some of which I want to highlight here as they caught my attention:

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Twitter handbook cover competition

Authors of the upcoming Twitter Handbook Deborah Cole Micek and Warren Whitlock are asking the public to vote for the best cover.

During the process of writing the Twitter Handbook, people could follow the process LIVE - via TwitCasts, Blog Talk Radio shows, LIVE uStream TV broadcasts, and Twebinars. And now they get to have the final say about its cover, a chouce that undoubtedly has major commercial implications.

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The Female Brain

the female brain bookWhy there is a specific need for female marketing? Some women feel offended and do not wish to be addressed in a different way than men. And most men don’t understand anything about the whole fuss at all.

It seems very difficult to discuss differences between the sexes without being accused of using outdated gender stereotypes and bolstering sexist thinking.

Louann Brizendine in her book ‘The female brain’ provides lots of useful information on this subject. She concentrates on differences in the female brain structure and the resulting differences in hormones to explain different behaviour between men and women.

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Book: Once you’re lucky, twice you’re good

once you'r lucky, twice you're goodOnce you’re lucky, twice you’re good, describes the start-up culture in Silicon Valley, according to Sarah Lacy. The writer and tech journalist refers to the scepticism of post-bubble internet entrepreneurs’ towards one-off success.

It is a book that tells of the people who emerged from the 2001 dotcom rubble to found companies that took the Web into the 21st century; people such as Mark Andreessen or Mark Zuckerberg. Stories also about Ning and Six Apart founded by female entrepreneurs.

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it’s not all success

rachel elnaugh interview succes and failureOccasionally it is good to remember that with business can come success, but also failure. In fact, as Rachel Elnaugh, former CEO of Red Letter Days, an e- company that specialised in unusual gifts, says: “It’s the norm to struggle.”

She would know. Aged 24, she founded Red Letter Days Ltd, which provided unusual “experience” gifts such as tank driving, the chance to drive a Ferrari, or record production. The company grew to a £18 million turnover at its height. With her success came awards, such as the Veuve Clicquot Businesswoman of the Year and Ernst & Young Entrepreneur of the Year in 2001/2002. This resulted in her joining the BBC’s Dragons’ Den, a program in which aspiring entrepreneurs pitch their business ideas. Read more

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