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Priceless Laptop
Pinkish delight
Hot on the heels of the credit crunch, the ASUS EEE PC 901 laptop is still the perfect all-rounder with a fantastic specification and free of the strangling tug of purse strings associated with so many of its competitors.
Unveiled 2008, this 12GB SSD ASUS is widely considered one of the best laptops on the market. Ultralight, it is easily carried in your purse, while, with no moving parts and a robust design, it can resist the shocks of a busy business woman’s lifestyle. It even comes with online storage. Read more
Gadget Magazine Savvy launched
Savvy launches today
A magazine for women ‘who are not afraid of technology‘ launched this week in the Netherlands.
Savvy Magazine, a “Women’s Guide to Gadgets” will publish about mobile phones, digital camera’s, mini notebooks, navigation and other electronic gadgets but spice cover design and fashion too. The magazine is written by women who know what other women want to read about. Personal experiences and opinions by women.
Editor in chief Mireille Rameau explained that the magazine is a result of the desire of women to know about gadgets from a ‘usage’ point of view. She said: Read more
Interview with start-up Stylesorter
Founder of Stylesorter Julie Adams
Dresses smelling of cigarette smoke, jumpers with holes in them, wrongly sized shoes, Julie Adams, founder of stylesorter, has seen, but more importantly, has bought it all. But fed up with shopping on Ebay and realising that alternative search websites were few and far between, Julie decided to provide the solution to her own problem. It came in the form of a unique search engine which indeed allows you to search clothes, shoes and accessories according to style, garment type, fabric, brand and colour. Thenextwomen asked Julie how she found the process of launching her own online shopping website and what she has achieved and learned so far from it.
How did you come up with the idea for stylesorter?
New kid on the web; fashion agent the Closet Bureau
We have seen websites such as net-a-porter and designer vintage take the net by storm. But there is still lots of room to conquer the online designer fashion world, shows recently launched the closet bureau, a website that takes designer fashion and sells it for you on Ebay. Acting as the agent operating between buyers and sellers, the Bureau takes care of everything from shipping to cleaning, to photographing the clothes.
E-shopping to increase in UK
cc nir tober
E-shopping business in the UK can count on Christmas shoppers turning to the internet this year, it is reported. It is estimated that towards christmas online sales will be up to 15% higher than last year, as people try to save as much money as they can during the credit crunch.
The data are from IMRG and Capgemini, reflecting data from 60 British online retail sites. The groups said that a total of 13.16 billion pounds will be spent by British shoppers in the fourth quarter of 2008 — or 215 pounds for every person in the UK.
send grandmother a real card through facebook
As more people get online, there are also those realising there is business in marrying the on and offline world. One of these is Peggy, the offline grandmother who found it increasingly difficult to “stay in the loop with the younger and wired members of her family”.
Her answer?
- Send it with Peggy
Pinking our phones
The new phone
At TheNextWomen we have long said that simply making your product pink is not the way to reach female consumers..but the mobile phone industry keeps trying.
Next Month, Motorola is launching a jewel-shaped mobile handset aimed at women, called the Moto Jewel. The handset is a flip-top phone ..in the shape of a jewel, indeed. Which of its features appeal to women is unknown. Motorola?
10 ways to save money online
Credit is crunching, stocks are falling, confidence is wavering, but we keep writing… about the ultimate ways to save money online. Here goes:
Shopping: On quidco.com you can sign up to get some of the money you spent online back. When you buy from the 1200 shops in the scheme, you receive a percentage of the price back. The scheme works with referral schemes.- Shopping: on nexttag.com, you can compare prices of anything from sports equipment to baby food. Type in the product and the site will show you the cheapest prices and where you can find them online.
- Petrol: on UK website petrolprices.com you can find the cheapest petrol near you.
Better than the Bible? The Internet Password Organizer
Internet Password Organizer
And there is the INTERNET PASSWORD ORGANIZER! Webpage, username, password, notes: it’s that simple. Since the one-stop-shop login and passwords system has not yet been found, many scribble their login info for all different websites on post-it notes, address books and what have you. But after a review by Monica Ricci about this ’single centralized location in which to store all your online account login information’, we have converted. Read more
Celebrity Marketing to women not effective?
nicole kidman for chanel
A survey held by Motivaction among 700 women show that Dutch women over 30 are not sensitive at all to celebrity women advertising products. 95% of them state that A-listers in ads do not have any impact on their choices at all. Women under 30 seem to be slightly more open to advertisements with celebrities, although it is still 85% of this group that claims not to be influenced by them.
Estée Lauder just signed up Gwyneth Paltrow to promote its products, but maybe in vain for The Netherlands? The effect of celebrity marketing differs from country to country and of course there are some exceptions to the rule. Take for example Nicole Kidman. Read more
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