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send grandmother a real card through facebook
As more people get online, there are also those realising there is business in marrying the on and offline world. One of these is Peggy, the offline grandmother who found it increasingly difficult to “stay in the loop with the younger and wired members of her family”.
Her answer?
- Send it with Peggy
Pinking our phones
The new phone
At TheNextWomen we have long said that simply making your product pink is not the way to reach female consumers..but the mobile phone industry keeps trying.
Next Month, Motorola is launching a jewel-shaped mobile handset aimed at women, called the Moto Jewel. The handset is a flip-top phone ..in the shape of a jewel, indeed. Which of its features appeal to women is unknown. Motorola?
how the next generation women manages their finances
CC: hammadty75
Mothers and daughters talk about financial topics more than sex, drugs or even politics, compared to the previous generation, where the most discussed topic between mothers and daughters was marriage.
These findings were published by Women& Co, a financial resource program for women, from Citi, who looked into how the new generation of affluent women deals with finances. Some of the key figures were:
- 94% of women are discussing financial topics with their daughters, compared to 54% who have discussed money with their own mothers, representing a 42% shift over the generations.
- 63% of affluent women consider themselves the CFO of their
household.
new research in enduring discussion: who earns more?
Is the race over?
For years it seemed common knowledge that women earn less than men. But a report by CondeNast, citing research by Carnegie Mellon University shows some puzzling statistics. The report shows that at all levels in the corporate executive hierarchy -from Vice Presidents to CEO’s - women get paid slightly more than men, while getting promoted at the same rates.
Good news it seems, as it could mean gender no longer plays a role in earning. But that would be a too hasty conclusion, as these aggregate numbers hide the fact that female executives are more likely to quit their jobs earlier on in life. This means a higher proportion of men will be promoted at any given rank. And if wages go up with promotions, which they do, then men will get paid more than women on average. Read more
internet vs magazines
magazine
Recent research by the PPA suggests the internet does not have a harmful effect on people’s desire to read offline and that in some cases reading websites even encourages people to read magazines. The research, carried out by magazine subscription website magazinesbymail and commissioned by the PPA, found that magazines remain the preferred source of information for more than 65% of those surveyed. A total of 25% of the people surveyed said that viewing articles online made them want to read a magazine to find out more about the subjects viewed online.
UK Report pessimist over advancement women in workplace
Women will have to wait another 73 years to equal men as directors of FTSE 100 companies, according to a report by the UK Equality and Human Rights Commission.
The report, published today, speaks of stalled progress in the percentage of women MEPs, top media bosses, directors of leading museums and galleries, chairs of national arts companies and holders of senior ranks in the armed forces. The only increase in women’s representation is seen in the House of Lords, FTSE 100 company directors (but marginally with 0.6 % increase), local authority council leaders and university vice-chancellors. Nicola Brewer, the Chief Executive of the Commission deems radical steps are required. Read more
the end of exclusive networks?
As more and more people from all over the world join in the social networking hype, some networks look towards exclusivity. Examples are ‘internations, an invitation-only international network for expatriates and the committee of 200, which dubs itself an membership organization of the world’s most successful corporate women and female entrepreneurs.
Most known is a small world, a networking site for the world’s elite, co-founded by female entrepreneur Louise Wachtmeister. But as trends go, the Guardian reported this week, the latter may be losing its exclusivity, having grown from 500 in 1994 to 325.000 users at present.
Start-ups win as European VC Industry loses
Where the European venture capital industry shows signs of being hit by the global economic slowdown, start-ups defy the crunch.
According to Dow Jones’ Quarterly European Venture Capital Report, the amount European venture capitalists invested in the first half of 2008 fell to € 858 million, or 167 deals. This is a 35% drop from the €1.33 billion invested in 286 deals over the same period last year. Read more
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